Food games and advocacy tacticsApril 12th, 2012 | by Gawain Kripke
Today, Oxfam America launches a new video. The goal is to draw attention and interest in an important issue that we plan to push hard this year and next: reforming the way the USA does international food aid. See the video here:
The video is a gamble, trying something new. It’s not a typical style for Oxfam. And it’s very atmospheric, rather than explanatory.
We think the waste and corruption in the US international food aid program is an outrage and fundamentally means that desperately poor and vulnerable people do not get the assistance they should. But getting attention to this problem and—even harder—getting policy reform has been a big challenge.
So, we’re trying. What do you think?
To learn a bit more about the issue, see here.